How the Raiders are again embracing the My Cause My Cleats campaign

HENDERSON, Nev. – For the fifth straight year, the Las Vegas Raiders are joining with players across the league to wear custom cleats reflecting their commitment to charitable causes as part of the NFL’s My Cause My Cleats campaign.

According to the NFL, "My Cause My Cleats celebrates the positive impact that players make in their communities by providing them with a unique opportunity to highlight the charitable partners that they are passionate about on their cleats. [The NFL is] excited to share that this season we've had more players sign up than ever before, with well over 1,000 players participating."

This year the NFL began celebrating Unboxing Week, a league-wide unveiling of NFL players' customized cleats, on Giving Tuesday, December 1. As part of Unboxing Week, Players are sharing images of their cleats and the stories behind them and providing fans a first look at the cleats that represent the players' chosen causes.

Two Raiders players—safety Erik Harris and linebacker Cory Littleton— had their custom cleats designed by individuals tied to each player's chosen causes after virtual meet and greets and brainstorming video chats.  Harris is supporting at-risk youth, and his cleats were designed by a young member of the After-School All-Stars Greater Las Vegas as the two worked together virtually to come up with the final version. Littleton selected Multiple Sclerosis as his cause and consulted virtually with an artist who is fighting the disease to come up with the design for his cleats to profile the Multiple Sclerosis Association of America. During Unboxing Week, each player had a follow-up video call with the respective "designer" and together, they witnessed the virtual reveal of the finished cleats.

Harris and Littleton are two of many Las Vegas Raiders players to participate in NFL's My Cause My Cleats campaign. Among others, quarterback Derek Carr, whose son, Dallas, was born with intestinal malrotation, will again this year wear cleats that raise awareness to support healthcare providers that offer help to families with children in need. Center Rodney Hudson is continuing to support autism and his footwear will represent Autism Speaks. Tight end Darren Waller and fullback Alec Ingold will don cleats to bring attention to the work that the Darren Waller Foundation is doing to combat substance abuse. Defensive end Maxx Crosby, whose family includes three dogs, will use the platform to support animal rescue through the Stand Up for Pits Foundation. Defensive tackle Johnathan Hankins advocates for veterans wounded in combat and will wear cleats to support the Wounded Warrior Project.

Table inside Article
PlayerCauseOrganization
Johnathan AbramUnderserved YouthJohnathan's Journey for Better
Marcell AtemanSocial JusticeSuccess For All
Nick BowersWounded Combat VeteransWounded Heroes Hunting Camp
Trent BrownLow-Income Kids / CancerTB77Cares / American Cancer Society
Daniel CarlsonPediatric Cancer AwarenessaTeam Ministries
Derek CarrChildren's HealthValley Children's Healthcare
Derek CarrierHumanitarian And Disaster Aid ReliefConvoy of Hope
AJ ColeSocial JusticeThe Kenya Project
Maxx CrosbyAnimal RescueStand Up For Pits Foundation
Rico GaffordSocial JusticeBoys and Girls Club
Johnathan HankinsWounded Combat VeteransWounded Warrior Project
Erik HarrisAt-Risk YouthAfter-School All-Stars Greater Las Vegas
Rodney HudsonAutismAutism Speaks
Mo HurstSocial JusticeDJ Dream Foundation
Alec IngoldSubstance AbuseDarren Waller Foundation
Erik MagnusonSocial JusticeGideon's Promise
Marcus MariotaHunger ReliefHawaii Food Bank
Kolton MillerChildren's HealthChildren's Craniofacial Association
Foster MoreauALSNo White Flags
Nicholas MorrowMass Incarceration And Excessive PunishmentEJI
Carl NassibPediatric Cancer AwarenessBlue and White Thon
Keisean NixonInner City Youth Of Los AngelesKeisean Nixon Foundation
Brandon ParkerParkinson's DiseaseParkinson's Foundation
Hunter RenfrowBreast Cancer AwarenessAll In Foundation
Jalen RichardHeart HealthAmerican Heart Association
Kendal VickersDown SyndromeSpecial Olympics Nevada
Daniel RossBreast Cancer / AutismDreams Do Come True Daniel Ross Foundation
Henry RuggsEducation And AwarenessRod Scott Foundation
Kamaal SeymourSocial JusticeBlack Lives Matter
Trent SiegALSALS Association
John SimpsonSocial Justice / Justice For Breonna TaylorFaith In Action
Darren WallerSubstance AbuseDarren Waller Foundation
Kyle WilberSuicide PreventionActive Minds

View the custom cleats Raiders players will be wearing for the NFL's 2020 My Cause My Cleats campaign.

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